User Testing - Tyler

User testing was helpful. I asked 3 friends to look and interact with the materials shown below. 

1) first piece - info graphic

second piece - app

2) first piece - field of mines asking for more (lure to website)

second piece - website telling why mines need to be removed

3) first piece - minesweeper sign

second piece - minesweeper website with game and facts and stats.

Big questions I asked during interactions:

Is it readable?

Is it understandable?

Do you have a clear sense of direction?

Is the message clear?

Was it easy to use?

What would you change?

Which of these 3 were most attention getting and strongly informative?

Feed back was focused on the info graphic and the fake minefield. On the info graphic, Andy mentioned that the statistics were very persuading and gave him a lot of information he did not know. "I had no idea it was such an issue in other areas of the world."

Jarett especially thought the real life "minefield" was a good way to grasp everyones attention, and the way it sways you differently on the website was very clever. He said "It made me want to know more just because of the way it was brought to my attention"

Everyone appreciated the idea of the actual minesweeper game online, but figured the first piece was not as strong.

As for moving forward and refining ideas, I will probably scrap the minesweeper idea. Still torn between the other two and want to make necessary refinements to each.